Creative Review – 2D.Pete

Creative Review
—One cover that holds still and moves

Creative Review's annual cover needed to work as a static image and an animation, same composition serving both. The brief also came loaded with copy, the issue's main categories, which had to be present without dominating the design. I built the solution around a cluster of letter A's, projecting the categories across the forms. In print it holds still. As an animation it moves. The divider pages for the printed edition grew out of the same system.